See it to believe it

Louis Vuitton hosted an intimate high jewellery presentation and it was dedicated to one very special find.

louis vuitton diamond

Earlier last year the French maison acquired the second largest diamond in the world. Sewelo diamond, a 1,758-carat stone roughly the size of a tennis ball, is a clear indication that the brand is taking the high jewellery market seriously.

“Nobody expects us to put such an emphasis on high jewellery,” Michael Burke, the chief executive of Louis Vuitton told The New York Times.

louis vuitton diamond

The Sewelô, which means “rare find” in Setswana, was discovered in Botswana last year. It can be cut to create a jewellery collection, or it can be cut into a single 900-carat statement piece. It is yet unknown who will purchase such a gem, but we can’t wait to see what the finished piece – or pieces – will look like.

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Media: Supplied