Is fame getting to Taylor Swift? It seems ever since Madonna name-dropped the singer her demands have reached diva scale with the country star now trademarking key phrases (which she didn’t invent, incidentally) to stop them appearing on unauthorised merchandise.
The singer who had the biggest selling album of 2014, is now taking action to ensure no one can use certain phrases that are used in 1989. The legal database Justia states that she has applied to trademark the phrases: “Party like it’s 1989”, “This sick beat”, “Cause we never go out of style”, “Could show you incredible things” and “Nice to meet you, where you been?”. All very common phrases one could easily use on a day-to-day basis. Not even Prince had the audacity to stop people saying “party like it’s 1999”.
Without a license the phrases are forbidden from being used on everything from guitar straps to removable tattoos, typewriters, walking sticks, non-medicated toiletries, Christmas stockings, knitting implements, pot holders, lanyards, aprons, whalebone, napkin holders, whips, harness and saddlery. This is not a list of random things we’ve made up, these are part of a specific log – yeah, we were found this strange, too.
We’re all for preventing from identity theft and such matters but, we can’t help but think she is taking this too far. Also trademarked by the star is her signature initial T.S., which we think bares an uncanny resemblance to T.S Eliot’s signature… and we’re pretty sure he got there first…
That said we do understand why the 25-year-old beauty is being caution. She was, after all, recently a victim of hacking with her Twitter and Instagram accounts were being taken over by hackers trying to convince her 51 million followers to follow other Twitter users. Luckily, Taylor was able to laugh off the incident, in a tweet referencing her song Shake It Off with the joke, “Hackers gonna hack hack hack hack hack.” We’re just amazed she didn’t trademark that, after all that’s one sick beat™.