According to Fashion Forward Dubai

If you want to know the hottest Dubai-based brands to shop right now, then Fashion Forward Dubai has you covered.

The event celebrating style and the many facets of the industry came to a close yesterday after four packed days of runways, presentations and insightful talks.

Some of the biggest names in the industry, with a huge fan base in the region and beyond, presented their collections to a style savvy crowd of editor’s and VIPs, highlighting once more why the Middle East is rocking the fashion world right now.

Atelier Zuhra

 

 

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If Cinderella had to hire a designer to dress her for 2050, she’d turn to Atelier Zuhra’s designs. Fairytale met futuristic design as the label played on our heartstrings with tulle, feather, crystal-embellished pieces that are ideal for red carpets.

Michael Cinco

 

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For a man who loves drama, Michael Cinco kept his audiences waiting in the dark for a few minutes before sending down an army of couture models. Paying tribute to the Russian ballet with the help of an opera singer, the gowns were dreamlike and mesmerising.

Hessa Falasi

 

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Modest doesn’t mean boring, and at Hessa Falasi the abayas were bursts of rich pinks, blues and whites. The contemporary lines and clean finishes added a modern and youthful twist to the collection.

Mrs Keepa

 

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Playing with shapes and prints, French-Egyptian designer Mariam Yeya clearly has fun with fashion. Always designing something that she’d wear herself, the eclectic and joyful collection played with texture and colours.

Reemami

 

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Reema Al Banna was inspired by water sports and wake surfing. The print-based collection had a bohemian surfer-culture feel to it and featured functional pieces that can be easily transformed using multiple zippers, and adjusted through sleeves, collar, cuffs, or hems.

Amato Couture

 

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Furne One’s  SS20 collection was inspired by the art of cathedrals, churches and old architectural buildings of Portugal. Pure, artistic and mythical, his pieces celebrated intricate embroidery, Eastern traditional techniques and finest fabrics sourced from Italy, Paris, Switzerland, Pakistan and India.

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