Want to be part of Christian Louboutin’s world? Well now you can with a simple hashtag – #LouboutinWorld.
Christian Louboutin is ready to conquer the social media world with new user-generated content through the use of #LouboutinWorld, allowing it’s 1.5million Twitter followers and 3.5 million Instagram followers to interact with the brand and get the opportunity to star on its online portal.
Confused? Basically, all Christian Louboutin Facebook, Twitter, and Instagram fans and followers from around the world can tag their images of Christian Louboutin’s shoes, bags, accessories, and nail colour – don’t forget the brand finally ventured into the world of beauty – with the hashtag #LouboutinWorld for a chance to be featured on christianlouboutin.com.
Christian Louboutin expressed his excitement for the project: “To me, the digital world has so many surprises. It’s full of so much energy, there is so much exchange! I am happy to be part of it via this new platform on my website, where people will continue sharing their images.”
The French designer sees #LouboutinWorld as an opportunity to share excitement with all of his fans, celebrating their love for everything from his sculptural stilettos or handcrafted leather goods to the Louboutin manicures, but insists this is only the beginning of his foray into the big world of web.
To bring #LouboutinWorld to life, Christian Louboutin has teamed up with the digital platform Olapic, who specialises in collecting, curating, and displaying visual User-Generated Content from all areas of social media and channeling them onto a brand’s preferred platform.
Alexis Mourot, COO, added: “We are so proud of having such a great community of fans, and happy we can give them a very interesting share of voice through this unique new channel in Louboutin World.”
Fans and followers of the brand should begin tagging their photos with #LouboutinWorld today. Emirates Woman have already started:
#louboutinworld
