Supporting Doctors Without Borders
There have been many fashion houses throwing their support behind initiatives tackling coronavirus and offering support to those who have been severely affected.
Now Dubai-based brand L’Afshar, which is Kylie Jenner approved, is joining the fight. Having recently launched the ‘Sierra’ bag, designer Lilian Afshar has announced she will be donating all of the proceeds from the sales of the handbag to Doctors Without Borders, an organisation which provides medical care to people around the globe who are affected by epidemics, conflicts and disasters.
Heartwarmingly the decision to donate to the charity was a community-driven effort, as the organisation was collectively chosen by the handbag designer’s customers, which is what Lillian wanted.
“It’s always time to give back, and now more than ever,” Lillian says. “I wanted to create an initiative that our customers [as a collective] can come together and make a change — I reached out to everyone on an Instagram asking them to recommend all the great organisations we can work with and it came down to Doctors without Borders.”
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Lilian explains the meaning behind the Sierra bag is extremely symbollic of the current times as it represents “spirituality, strength, passion and meditation – qualities that will help humanity get through this crisis together”.
The Sierra is currently retailing for USD1,000/3,674AED is available on L’Afshar’s website.
Born and bred in Dubai in 2013, the brand has become hugely popular around the globe, especially amongst A-listers. Kylie Jenner, Kendall Kenner, Beyonce, Bella Hadid and ever Queen Rania are all big fans of the designer bags.
L’Afshar supports Doctors without Borders (MSF) and their COVID-19 Crisis Fund. Proceeds from the Sierra Purple bag will be donated to their campaign that we are supporting. Find more details on the following link: https://yallagive.com/charitycampaign/covid-19-crisis-fund.
*This campaign is registered in the UAE under permit #2987 by the Islamic Affairs & Charitable Activities Department (IACAD).
Ten per cent of your donation will go to the International Humanitarian City’s emergency preparedness and response work, four per cent of your donation are subtracted in fees for YallaGive.
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Images: Supplied
