Alexa Chung has returned as the face of French label, Maje for a second season.
Shot by Craig McDeen, the new Spring/Summer 2013 campaign has a Sixties feel and features the Brit style icon lounging around in front of graphic backgrounds.
Just look at those legs, they are quite possibly the longest in the industry!
The brand is popular with the hip Parisian set thanks to their edgy staples and contemporary price points.
Watch the campaign video below
Maje is available at Galeries Lafayette in The Dubai Mall and online here