The H&M garment collecting initiative has finally arrived in the Middle East.
“The torn stocking… the stained T-shirt… the lonely sock… the washed-out dress…”
Spring has always been the perfect time to take stock of your wardrobe, but this year, there’s a much better alternative to throwing your clothing rejects in the trash.
H&M has brought its global clothing recycling movement to Dubai, which means you can let them deal with all of your unwanted garments (and yes, that means ALL clothes – from any brand, in any condition), totally guilt-free.
You can drop your clothes off at participating H&M stores, located in The Dubai Mall, Mall of the Emirates, BurJuman, City Centre Deira and City Centre Mirdif.
The Swedish brand launched its worldwide garment collecting initiative in 2013, and has since collected more than 40,000 tonnes of clothing. It hopes to collect 25,000 tonnes of textiles a year by 2020.
The aim is to create fresh textile fibres for new products out of the recycled clothes, so zero garments end up in the landfill.
H&M says any profits made from the initiative will be reinvested in research and innovation to do with textile sustainability, as well as social improvement projects.
Of course, there are also plenty of charities in Dubai that would be more than happy to accept your unwanted clothes – though unlike the H&M scheme, you do have to make sure to donate garments that someone might actually want to wear again.
Here is a map which shows the location of many of Dubai’s clothing banks:
Expect to see even more clothing collection points around the city during Ramadan, when many charities and organisations set up drives to distribute goods to those in need.