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Get excited shoppers because the brand spanking new BCBGMAXAZIRA store opened in The Dubai Mall last night.

The space is bigger than before with a Parisian salon feel, think, glossy wood floors, walls painted in the most beautiful biscuit shade and shiny mirrored accents.

The rails of rainbow hued cocktail dresses and elegant evening wear enticed a glamourous crowd and EW was of course, there at the forefront.

A fashion show, cocktails, canapés and plenty of oohs and ahhs.

soteThe new BCBGMAXAZIRA store

IMG_1513How could we resist? 

Alexandria-and-JadeEW’s Alexandria and Jade

Bora-Kim-Talon-and-Eunjin-HarrisBora Kim Talon and Eunjin Harris

Tina-Jiang--2Tina Jiang in colbalt heels and sequin mini skirt

IMG_1489We loved this shocking pink tunic dress

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You can find the BCBGMAXAZIRA store is located on the ground floor of the Dubai Mall (04) 4340627