Zeynab El-helw is a highly acknowledged name in the fashion industry and boasts an impressive background.

She completed her undergraduate studies at Central Saint Martins fashion school in London, where she obtained a distinguished honors degree in Fashion, specialising in Costume and Theatre Design. In her pursuit of knowledge, she furthered her education by acquiring two Master’s degrees in Marketing and International Business.

Zeynab’s journey led her to the prestigious position of Regional Marketing Manager at Christian Dior for the Middle East, Africa, and Turkey, making her one of the youngest professionals to hold such a role in the region. Recognising her potential, luxury fashion brands sought Zeynab’s collaboration, given her extensive ten-year experience in the industry.

Simultaneously, she used her platform to launch her own sustainable brand, “Reborn,” which embraces gender fluidity and ethical practices. Zeynab’s dedication to social causes is evident through her collaboration with UNHCR, further amplifying her impact.

In an exclusive edit, Zeynab has curated the most sought-after pieces from regional and international luxury brands for the upcoming festivities of Eid Al-Adha. Take a look for some serious sartorial insipiration this season.

Talent: Zeynab El-helw, Art Production: Fashion Exclusive, Photographer: Ziga Mihelcic, Hair & Make Up Artist: Suror Al-Saraf and Location: W Dubai Mina Seyahi.

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Images: Supplied