A digital makeover
Want to spruce up your makeup bag or learn a new beauty trick?
Try before you buy has extended beyond the beauty counters into the virtual realm, so now you can try on the latest lip or eyeshadow without leaving your home.
Augmented reality brings shoppers closer to their dream products without the pressure to commit to purchasing. Easy to use, we have picked out some of the top platforms to test out some of the leading hair and makeup trends for the summer.
L’Oréal Paris Virtual Makeup Tool
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With the L’Oréal Paris tool, you can try a whole new hair colour or test out the latest makeup launches by either uploading a photo of yourself or using the live option.
Maybelline Virtual Makeover
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From a bold lip to a barely-there finish, Maybelline has plenty of options for your to trial at home. The tool can even help you find your perfect shade of foundation.
Redken Virtual Hue Finder
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Ever wanted to know what you’d look like as a brunette or a blonde? Redken lets you try an impressive variety of hair looks before booking your next salon appointment.
Bobbi Brown Virtual Try On
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The recently launched Virtual Try On focuses on the brands lips and eye shades. Thanks to its mapping technology, the virtual application is precise when you use it live or when you upload an image of yourself.
Sephora Virtual Artist
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No list is complete without Sephora and this beauty giant has created a platform that makes you feel like a professional makeup artist. There are step by step tutorials, hundreds of swatches to test and an option to match the right shade to your outfit by simply uploading a snap of it.
Chanel Try On
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One of chicest platforms around, Chanel is focusing on the lipsticks in either matte or glossy finish in a vibrant variety of shades. Try on both desktop and mobile to fully appreciate the VR quality.
MAC Virtual Try On
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As much as we love spending hours at a MAC beauty counter, their range of products can be overwhelming. The newly launched Try On platform allows you to try on over 200 shades of eyeshadow or lipstick, taking as long as you need to find that perfect match.
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Images: Instagram, main image Chanel Beauty