With beach season on the horizon, Prada has launched a coastal-themed pop-up exclusively at Mall of the Emirates to experience both sun and sand in a timeless manner.

As somewhere warm and tropical seems to be on everyone’s radar, these high-end seaside pieces from Prada’s Outdoor Coast collection are sure to add an elegant touch to your daily soiree on the sand or as you set off for your summertime plans.

Prada pop up

Inspired by nature in myriad forms, the pop-up skillfully portrays a relaxed day under the sun by the seaside, where activities such as snorkelling, surfing and relaxing in ocean-blue tents are rampant.

From garments inspired by the ’50s to crocheted styles in contrasting prints, with bags created in a multicolour drill with straw, wicker and soft terry as the main textures. This collection is a beachwear combination of essentials that are produced with the Maison’s signature Re-Nylon Garbdine and showcased in a setting that’s familiar to the eye during summertime.

The Hero Buys

The exclusive outdoor pop-up started on May 25 and will go on till June 6, at the Central Galleria in Mall of the Emirates.

For more information regarding the event visit malloftheemirates.com and for the latest collection visit prada.com

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Feature image: Supplied by Prada