Besides being Gen Z’s favourite beauty entrepreneur, Hailey Bieber is also TikTok’s favourite trendsetter.

The Rhode founder is often seen trying, testing and sharing new makeup, skincare and nail art regimes with her 11.1 million followers on the platform.

From blueberry milk nails and glazed doughnut skin to the latest strawberry makeup routine, the supermodel is extra indulgent and experimental when it comes to beauty.

Giving a step-by-step breakup, Hailey did the strawberry makeup routine in under 2 minutes and it is easily the most doable makeup trend for summer.

@haileybieberEverday Strawberry Makeup ♬ Echos in My Mind (Lofi) – Muspace Lofi

How to recreate Hailey Bieber’s strawberry makeup routine

Start by moisturising your face using the Peptide glazing fluid and the Glazing Milk by Rhode. Next step, brush up your bows and then take a cream bronzer to contour your face lightly (don’t forget your forehead). Next step, take a lightweight concealer and cover all the important spots on your face. After this, take the same bronzer and go over your lids, giving it a hollow, shiny effect. Coming to the blush, the trick is to use two separate cream blushes of different tones for a gradient look. In terms of the highlighter, go for a peachy shade and tap gently on the highest point of your cheekbones. Moving back to the eyes draw a dainty wing to give your eyes some definition. For the last (and the most crucial) step, take a brown pointy eyeliner and draw a few freckles around your nose and cheeks.

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Feature Images: Instagram @haileybieber