The House of Mouawad, a globally acclaimed luxury jewellery and watchmaking brand, announces the opening of its latest boutique in the sophisticated neighborhood of Belgravia, London.
Nestled within the Peninsula Hotel, this boutique marks a pivotal moment in Mouawad’s remarkable 133-year history.
The ambiance resonates with Mouawad’s rich heritage, it infuses a contemporary luxury feel with subtle Mediterranean influences. Olive-leaf tones, terracotta ochres, and a play of light and shadow evoke the warmth of the Levantine sun, creating a unique sense of luxury.
The boutique showcases a high jewellery focal point, displaying pieces that epitomise Mouawad’s unparalleled craftsmanship. A dedicated bridal area adds a touch of poetic essence, and a private suite provides an intimate space for clients to explore the creations.
Guided by the vision and endeavors of five generations, Mouawad’s heritage spans over a century of masterful jewellery design and watchmaking traditions. Originating in Lebanon in 1890, the brand has traversed continents, earning global renown for its commitment to exquisite craftsmanship.
Mouawad proudly holds five Guinness World Records and additional world records for its exceptional diamond craftsmanship.
In a joint statement, the fourth-generation Co-guardians—Fred, Alain, and Pascal Mouawad—expressed their family’s deep commitment to excellence. They remarked, “Our heritage is intertwined with a dedication to crafting the extraordinary, and with the unveiling of our new London boutique, we bring this legacy to the heart of one of the world’s most vibrant cities. The boutique design seamlessly integrates our rich past with the limitless possibilities of the future. We are thrilled to share this significant milestone, symbolizing our ongoing dedication to excellence and creativity.”
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