This week, the Prada SS25 menswear show was held inside Fondazione Prada in Milan.
Here, Emirates Man recaps the runway highlights including celebrities and global brand ambassadors spotted on the front row.
The Looks: Upcyled and unreal
For SS25, Miuccia Prada and Raf Simons served pieces that play on the eye, from considerate details with unreal dynamism that makes it deliberately creased and wrinkled to exaggerated proportions – long and short – for a “borrowed” look. French painter Bernard Buffet’s artworks appear, printed across T-shirts that add a spirit of freedom and youthful energy while accessories across bags and shoes gave off a vintage vibe.
The Show Space: A fairytale ravescape
The Deposito was transformed into a fairytale ravescape. At the corner of the large concrete space is a simplistic all-white hut where models emerge one by one.
The Front Row: Matt Bomer, Jaehyun, Venus Williams, and more
The Prada SS25 menswear show brought together the biggest names in pop culture. Spotted on the front row were friends of the brand including Matt Bomer, Chiwetel Ejiofor, Jaehyun, Mahmood, Venus Williams, Woo Seok Byeon, and more.
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Images: Supplied by Prada
