Calling all skincare junkies in the Middle East, this latest launch in the region is about to change the beauty game.

For the first time ever, award-winning skincare brand Tatcha is officially landing in the region later this month.

Known to be one of Meghan, the Duchess of Sussex’s favourite beauty brands, Tatcha was founded by Vicky Tsai in 2009 after a “life-changing” trip to Kyoto, Japan.


Inspired by the 200-year beauty routines of geisha in Japan, its century-old skincare formulas work their magic to deliver long-lasting results. This innovative skincare brand uses formulas that include green tea, algae, double-fermented rice and other effective ingredients, which are all crafted at the Tatcha Institute in Tokyo by leading scientists.

Known to deliver flawless results, it’s no wonder it’s widely loved by A-listers. As well as Meghan Markle, firm Tatcha fans include Kim Kardashian, Selena Gomez, Jennifer Aniston and many more.

Set to first launch in the UAE on April 15 and the remainder of the GCC in May, take a look at some of the hero buys to add to your wishlist ahead of Tatcha’s official Middle East launch.

The Hero Buys

The brand will launch in the UAE on April 15, 2022, and then in Kuwait, Bahrain, Qatar and Saudi Arabia from May 25, 2022, and will be available via Sephora, Apotheca Beauty, online and in-store.

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Images: Supplied