It’s time to channel your inner Princess Leia, or Stromtrooper if you will (each to their own), as cult beauty brand Max Factor teams up with Stars Wars to create its most fantastically futuristic make-up collection to date.
To coincide with the hotly anticipated new installment in the Star Wars franchise, Episode VII – The Force Awakens, beauty brand Max Factor has decided to partner with the iconic film and create an even more iconic make-up range.
Max Factor revealed its surprise collaboration on Instagram, stating: “Get ready to awaken your #GlamourForce and explore your Light side and Dark side! We’re very excited to reveal that Max Factor is make-up partner for #StarWars Episode VII: The Force Awakens. Following the silver screen legacy of our make-up maestro, Mr. Max Factor, our Global Creative Design Director, @patmcgrathreal created Max Factor ‘Light and Dark’ make-up artistry looks inspired by the film. Here’s a teaser of the first two looks, Droid and Stormtrooper. More news in the weeks to come…”
Legendary make-up artist, and Fashion Week fave, Pat McGrath is the genius behind the six looks created for the limited edition make-up collection, inspired by key themes in the film. If you’re not a Star Wars fan fear not as the looks are surprisingly versatile and wouldn’t look out of place in a 1970s-inspired style. The eyeliner on one of the models is very Twiggy-esque.
“Make-up is all about transformation and self-expression, and – with the looks inspired by the film – Max Factor will celebrate the gorgeous, awe-inspiring glamour of each look, helping women recreate this glamour themselves,” said Esi Eggleston-Bracey, Vice President of Global Cosmetics at P&G.
The Star Wars collection is due to launch alongside the Star Wars Episode VII: The Force Awakens film in December (sadly it won’t be available in the UAE, though).
Avant garde beauty has never been so exciting. May the (glamour) force be with you…
