IN PARTNERSHIP: If you go down to the woods today you’ll be in for a fashionable surprise. Dubai’s luxury online destination Ounass has unveiled its Autumn/Winter 2020 campaign that aims to encourage your little ones to confidently discover their personal style without limitations.
Playing up to their rebellious side, the selection of pieces from leading brands such as Versace, Tutu Du Monde, Lanvin, Gucci and Fendi have all been carefully selected for their comfort, functionality and above all, design.
During these uncertain time, Ounass wants your kids to have fun with fashion, whether it’s deciding to wear a fluffy tutu dress during the day or letting him mix up the logos and prints till he uncovers his individual signature – we’ve noticed that kids are pretty good at experimenting with fashion.
The campaign itself feels like a cinema moment as the light glows through the woodland setting as the two young characters play and explore their surroundings. The spirit of the changing season brings a sense of hope and joy, especially with the festive season only a few weeks away.
For her, we suggest selecting a wide spectrum of dresses, from a minimal white midi dress to a tiered tutu number to make her feel like a modern-day princess. For day to day, we recommend sticking with wardrobe staples such as a timeless trench coat that can be easily thrown over a skirt. Inject a little magic with star embossed velvet leggings that can easily be worn with everything, from oversized T-shirts to mini dresses.
Encourage your little gentleman to play around with prints and soon enough he’ll discover that a check print from Burberry perfectly compliments the Fendi logo, just stick to the same colour tone for balance. Black zip-up jackets are a no-brainer but look for additional detail like a logo sleeve or a brand name across the chest so he can confidently stand out from the crowd.
The Autumn/Winter 2020 kids collection is available to shop on Ounass.com now.
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