Open up any local glossy mag and no doubt they will be informing you of the latest lust-worthy or must-have fashion pieces from international brands.

That’s all well and good but this is the UAE, and the region is full of inspiring designers that we should be looking out for.

It’s time we gave our local style heroes a well-deserved shout out.

So, yes while the fringe leather jacket by Valentino is divine and the pom pom Aquazzura heels take us back to our playful youth, we’ve rounded up the best Instagram-worthy UAE brands and chosen the pieces that should be on your radar for the rest of the year (at least).


The pink winking #FMMdubai niqab girl 💕💕💕💕💕💕💕!

A photo posted by designed by @TheFatmaAlMulla 🍉 ( on

Founded by the truly inspiring Emirati designer Fatma AlMulla, FMM has become one of our favourite brands to turn to for quirky gift ideas and Arab fashion with a twist. The burqa phone cases are best-sellers.


If you don’t own any wicker fashion then you need to step up your game. It’s all about wicker basket bags and wicker hats with personalised embroidery. Luckily Original Marrakech Dubai does both.


No style princess in the UAE should be without a bit of bling. But have fun with it a la Shourouk.


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Forget flip flops, it’s all about these pom pom sandals perfect for the beach and cute for those ‘flat shoe’ days.

Rami Al Ali

The King of Couture and the go-to designer for show-stopping evening gowns for the local stars and Hollywood celebrities alike. It’s worth following the brand just to be inspired. We have fallen head-over-heels in love with this chic 1950s-esque dress.


Whether it’s unique threads or distinct accessories that will set you apart from the fash pack, S*uce and the many curious labels it looks after is a concept store to follow. This dress offers the perfect combo of two key trends – pink and lace.

Boom & Mellow 

For those who want unicorns in their life (who doesn’t?), this is the accessory that just keeps on giving.


We’re never fully dressed without a flower! #bambah 🌸 #afloweronmyheart 💕 Contact us for enquiries! ✈️

A photo posted by Bambah Boutique (@bambahboutique) on

Taking green with envy to a whole new level. No one does dresses and two-pieces quite like Bambah, with every creation making our heart skip a beat.

Taller Marmo

#resort #2017 Look 01

A photo posted by Taller Marmo (@tallermarmo) on

The statement blazer has had an exciting revamp with vibrant print and pastel hues.

Nadya Hasan


Options with @nadyahasanofficial ✔️ shop online today on

A photo posted by Nadya Hasan (@thefierce_nay) on

Yes, the brogue is still the shoe of the season but blogger-turned-fashion-designer Nadya has given the classic shoe a cute and feminine update.


Team Pink Quartz or Team Emerald? 💭

A photo posted by L’AFSHAR (@lilianafshar) on

When your interiors become a style inspiration – the marble affect is big in the world of accessories and the pattern on these make the trend extra special.


Embroidery is officially in, which means your nana is officially the coolest person you know. When it comes to ethnic trends Mochi is the leader of the pack.

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Main image: FMM