The clear winners for glossy locks.

We all have a very special relationship with our hair. We bounce out of the salon when it’s be flawlessly styled (make sure to check out our roundup of the best salons and hairdressers in Dubai) or cry when our at-home treatment went terribly wrong.

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So it’s understandable that when it comes to shopping for you tressers, you guys tend to stick to all-time favourites and at Sephora its the natural range by Briogeo and a celebrity favourite label Ouai Haircare.

Why the loyalty? Lets kick off with the new name on the hair market, Briogeo. It is 100% cruelty-free, contain no harsh sulfates, silicones, parabens, phthalates, DEA or artificial dyes, and the packaging is both recycled and recyclable – we are already wowed.



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On top of that, founder Nancy Twine wanted to create products that are all based on a belief that a perfect hair day can be achieved with powerful natural products, and our top pick so far has been the Don’t Despair, Repair! Strength + Moisture Leave-in Mask.

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You would have definitely heard of Ouai – if not for the loyal celebrity following including Kardashian/Jenner clan and Gigi Hadid, then definitely for one of the best dry shampoo’s on the market.


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Hair stylist to the stars Jen Atkin founded the brand three years ago and quickly became a household name among the beauty enthusiasts and editors. For Dubai, we love using the Ouai Texturizing Hair Spray to bring out those laid back beach waves.

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