If there’s one thing Hailey Bieber is excellent at, it’s infusing food names in beauty trends.

Latte makeup, blueberry milk nails, strawberry makeup and the latest being ‘cinammon cookie butter hair’ – yes, you read that right. From nails and face, the Rhode founder has now moved on to coining new hair colour trends.

With Spring soon approaching, Hailey has gone short and is now working a stylish bob with a switched up her hair colour in a unique shade of brown.

Hailey’s hairstylist, Matt Rez, unveiled her freshly coloured bob. Departing from her cool brunette look, she embraced a slightly lighter and warmer hue. Her latest hairstyle has already given it a delectable nickname and captioned it “cinnamon cookie butter” . With Hailey’s pulse on everything beauty, this is the new ‘it’ colour of the season.


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A post shared by MATT REZ (@colorbymattrez)

It’s the perfect shade of cinnamon brown with a hint of copper and dash of red, giving it that effortless sheen. If you’re looking to experiment with your hair for the colder months and don’t know what to do, take a leaflet our of Hailey’s latest food-inspired hair colour trend.

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Images: Instagram: Feature Image: Hailey Bieber