This autumn Gap is taking its customers on a journey back to where it all started. Back to basics and back to blue, in other words back to denim.

Celebrating Gap’s DNA, of which denim is at the core, the brand are hosting an exclusive event, How Do You Blue?, at The Dubai Mall on September 10, from 7-9pm, and you are invited!

How Do You Blue? is an inspiring event where customers can mingle with some of the region’s most respected experts in fashion including style bloggers Tala Samman and Teresa Karpinska, who are on site to help you find that ultimate denim on denim outfit.

Shop the look you were styled in and get a chance to win a trip to Los Angeles, and receive a gift voucher to spend at the 1969 Gap store on Robertson Boulevard.

So, if you love fashion, love travel and love to win, then be sure to mark September 10 in the diary as a night not to miss. See you there!