There are several reasons why Ralph & Russo have gained a reputation as the most respected couture house among royalties and celebrities. One of them is the appreciation for beautiful things, something the English couture house and Swiss watch brand Audemars Piguet have in common.

The two family-owned companies driven by a strong spirit of independence and dedication to age-old craftsmanship, creativity and reinvention, have come together for a dazzling collaboration that has been captured in an editorial campaign.

Audemars Piguet x Ralph & Russo collaboration

In the shoot the model is dressed in a series of pieces from the Ralph & Russo’s SS 2021 Prêt-à-Porter collection, with each look complimenting Audemars Piguet’s latest Royal Oak and Royal Oak Concept models.


With a combination of inventive designs, technical precision, savoir-faire at the heart of both brands, it was only a matter of time (pun not intended) for the fashion house – founder by Tamara Ralph and Michael Russo – to join forces with this Horlogerie powerhouse.

Audemars Piguet x Ralph & Russo collaboration

“Beyond our personal affinity for the brand, we felt a strong connection and alignment through our mutual dedication to both uncompromising craftsmanship and the creation of wonderfully unique styles that withstand the test of time,” said the fashion duo. “Given we both share the same core values and ethos for our respective brands, we feel this is just the beginning of what we hope will be a longstanding relationship and look forward to officially launching our partnership with Audemars Piguet this fall.

The latest Royal Oak Selfwinding models in 34 mm have been conceived for the smaller wrists. This new line includes four models and we are particularly taken with the 18-carat pink gold model as it’s adorned with a diamond-set bezel and a silver-toned guilloché “Grande Tapisserie” dial.

Audemars Piguet x Ralph & Russo collaboration

Another addition to Audemars Piguet’s lineup is the Royal Oak Concept Flying Tourbillon. Available in 18-carat pink or white gold, the new Royal Oak Concept Flying Tourbillon combines the case’s shimmering Frosted Gold finish with a contemporary dial composed of multiple layers.

For the first time, the Royal Oak Concept’s case is adorned with Frosted Gold—an ancient Florentine jewellery technique revisited by jewellery designer Carolina Bucci and adapted to adorn the Manufacture’s watches.

Audemars Piguet x Ralph & Russo collaboration

“I was struck by Tamara Ralph and Michael Russo’s warm welcome when we first met; they represent talent at the highest level mixed with simplicity and authenticity,” says François-Henry Bennahmias,  Chief Executive Officer of Audemars Piguet.

“The fun part was when we actually realised that our watches had already been paired with their exceptional designs many times by clients in real life who didn’t need to wait for this partnership to match our two brands!”

 DOWNLOAD September’s ‘The Power Issue’ to read our exclusive interview with Ralph & Russo.

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Images: Supplied