Anja Rubik, Edie Campbell, and Saskia de Brauw are just a few of the big names to have fronted Saint Laurent’s previous  campaigns.

However, Creative Director Heidi Slimane has selected a slightly different choice for the Spring/Summer13 menswear campaign.

We can officially report the new face of the fashion house, is none other than Marilyn Manson, one of the most famous figures in Goth Metal.

The seasonless shot is limited on the fashion front. The image simply shows a leather clad Manson, rocking his signature war paint: a ghostly complexion, black lipstick and creepy contact lenses.

Last season, Slimane featured another surprise face, American singer Beck Hansen. The common thread? Both musicians had their heyday in the nineties, are both in their forties and still produced new material today. You can check out Manson’s latest album released last year, here.

Across team EW, the opinion is strongly divided. Some of us our loving the revival of the shock rocker, but the others are not entirely sold.

What are your thoughts, do you love or loathe?


Image: Facebook/Peter Davis