Velsvoir is the story of three brothers who accidentally redesigned the bow tie. Officially launched in early 2012, Velsvoir specialises in luxury accessories for him and her and produces exclusively crafted products with a distinguished design. Each piece is handmade in London.

The brand started with one tweet and in the space of a few weeks, rapidly grew a dual presence in London and Dubai. The brand has also built a following in New York, Paris, Singapore and Mumbai.

Emirates Woman gives a big thumbs-up to its sustainable division, Velsvoir Verte, which focuses on ethical design and production. Velsvoir’s designs give a modern slant to timeless classics; a hybrid of Terry Thomas and Tinie Tempah.

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Photography: Victor Besa