We always love to start the New Year with some great news and, in fashion terms, it doesn’t get much better than Diane von Furstenberg opening new boutiques in the UAE.

The fashion powerhouse that is Diane von Furstenberg has not only opened in City Centre Mirdif, but the popular American brand will also have retail venues in Festival City and City Walk in early 2016, with a further store opening its doors in March 2016 at Mall of the Emirates.

The new boutiques mark a significant expansion of the Diane von Furstenberg brand in the Middle East.

Diane von Furstenberg,

Diane von Furstenberg is making a big impact in the Middle East

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“Ever since I visited Dubai the first time I was impressed with its international, glamorous energy. DVF and Dubai are the best match and I am excited to grow our presence there,” said Diane von Furstenberg, the fashion genius beyond the iconic wrap dress.

The new Diane Von Furstenberg store in City Centre Mirdiff

The new Diane Von Furstenberg store in City Centre Mirdiff

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The boutiques will offer Diane von Furstenberg ready-to-wear, as well as a wide array of accessories, including handbags, shoes, scarves, small leather goods and sunglasses.

The new Diane Von Furstenberg store in City Centre Mirdiff


Inspired by the brand’s core equities, each store’s design evokes a playful sophistication and modern femininity that are signatures of the brand. Iconic graphic patterns contrast a white, gallery-like interior to showcase accessories and ready-to-wear. Each exterior features the iconic DVF chain link detailing, illuminating the store frontage.

For a sneak peek at the fashions that will available in the boutiques, scroll through the gallery below. We can’t wait: