Jennifer Lopez is packaging her iconic J Lo glow into a brand new beauty line.

Announcing the news on Instagram, the star posted a picture of her radiant bronzed complexion with a simple caption: “Sunset glow… #JLoBeauty coming soon”

Safe to say the beauty world is in a frenzy desperately trying to decipher what her beauty venture would entail as no further details have been revealed. We can assume that it will be called JLo Beauty and feature a selection of products that the singer is known for, such as her flawless skin, glossy lips and attention-grabbing lashes.

 

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The definition of a powerhouse, it was only a matter of time for the 51-year-old award-winning actress and singer, producer, dancer and mum of two to add beauty mogul to her CV, and with her rich industry experience from sitting in a makeup chair, something tells us her beauty line will be packed with pro-approved products.

This won’t be the first foray into the beauty realm for Lopez as she has previously collaborated with Inglot Cosmetics in 2018 and was one of the first celebrities to launch a fragrance, Glow by JLo, back in 2002.

Most recently, the star has showed support to her favourite Lebanese designer Zuhair Murad and his initiative to raise money for Beirut following a devastating explosion. Murad designed a T-shirt aptly quoting the words ‘Rise From the Ashes’ on it which 100 per cent of the sales going towards humanitarian efforts on the ground.

We’ll keep you up to date when we hear more.

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Image: Instagram