Meet L’Oréal Paris’s new spokesperson in the Middle East.

Saudi Arabian singer and actress Aseel Omran has been announced as the latest spokesperson in the region for the beauty giant and will feature in a range of upcoming beauty, skincare and haircare product launches.


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The star has recently travelled to Cannes and shared one of her inflight beauty essentials which was the L’Oréal Hydra Genius Aloe Water, perfect for keeping dry skin hydrated leaving you with a refreshed complexion. In a statement she said she was ‘proud to be part of the L’Oréal Paris family’ and added:

“L’Oréal Paris is not only an iconic beauty brand with innovative products but also a revolutionary and supportive brand towards women, constantly encouraging us to celebrate our beauty and ourselves.”


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Aseel has been making music since 2005 and worked with giants of the industry including Jennifer Lopez and Jason Derulo. Her latest work is presently starring in the 2019 Kuwaiti Drama Series, What If, which is being broadcasted on Netflix this month.

She shares her personal journey with almost 5 million Instagram followers and is currently collaborating with the Save the Children Foundation to create a better future for children.

“Aseel is bold, beautiful, stylish, talented and benevolent; an excellent idol for young, impressionable women and therefore, the perfect ambassador for our brand,” said L’oréal Paris Global President Pierre-Emmanuel Angeloglou.

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Media: Instagram