IN PARTNERSHIP: ALDO has launched its highly anticipated Ramadan 2024 collection with a campaign titled “Everyone’s Invited,” emphasizing the essence of togetherness, acceptance, and inclusivity.

This year, the campaign takes centre stage with global superstar Myriam Fares as its face, setting the tone for a season of celebration and unity.

The “Everyone’s Invited” campaign is a testament to ALDO’s commitment to embracing diversity and empowering individuals to confidently express themselves.

Launched on February 15th, 2024, the ALDO Ramadan 2024 Collection exudes elegance and sophistication, featuring lavish silvers, golds, and bold colors. From statement footwear to glamorous jewel finishing touches on handbags and accessories, the collection offers a range of versatile pieces designed to elevate any Ramadan ensemble.

At the heart of the Ramadan 2024 Collection is ALDO’s signature Pillow Walk technology, prioritizing comfort without compromising style. With a focus on innovation and quality, the majority of footwear in the collection incorporates Pillow Walk or Flex technology, ensuring wearers can confidently put their best foot forward throughout the season.

Myriam Fares expresses her excitement, stating, “Ramadan is such an important time for reflection and gathering together, so I’m beyond excited to be the face of ALDO’s Ramadan 2024 campaign.” She highlights the power of music, artistry, and creativity in fostering unity, underscoring the significance of ALDO’s focus on inclusion.

As consumers prepare to observe Ramadan, ALDO’s “Everyone’s Invited” campaign serves as a reminder to embrace diversity, celebrate individuality, and spread joy throughout the season.

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Images: Supplied by Aldo