11.Salvatore-Ferragamo-SS2014-Advertising-Campaign-(11)

Team Emirates Woman treat their neglected tresses to a bespoke blow-dry. 

WHAT: Couture Blow-Dry

WHERE: Jet Set Salon, Grosvenor House Hotel

TESTER: Sarah Joan Ross, Style Director

THE RUNDOWN: Offering more than just your basic wash-and-go, this buzzing salon offers braiding, bridal and custom coif styles so you can undergo a total hair transformation in under an hour.

THE RESULT: After requesting as much volume as possible, my stylist Nico started the process with a speedy blow-dry and some tonging action for extra body. Fluffed, teased and tousled in a mere 30 minutes, my new ‘do and I, bounced out of the salon – my beautifully thick hair lasted up to a good 24 hours.

THE DETAILS: Wash and Blow-Dry, Dhs105

TEL: (04) 3995005

 

WHAT: Tousled Waves

WHERE: Blo Dry Bar, Motor City

TESTER: Samantha, Beauty Editor

THE RUNDOWN: This beauty boutique caters for the growing crowd in and around Motor City. But even for inner-city dwellers, it’s well worth the trek if you’re in need for bouncy tousled waves.

THE RESULT: Opting for an off-duty kink-laden ‘lob’ (think Julianne Hough’s roughed-up bob), I was pleasantly surprised at the attention to detail from the knowledgeable staff. There was texture, shine and any pesky flyaways were sprayed firmly into place.

THE DETAILS: Pillow Talk Blow-Dry, Dhs120

TEL: (04) 4473826

 

WHAT: VIP Volume

WHERE: Pastels Salon, Jumeirah

TESTER: Alexandra, Junior Fashion Editor

THE RUNDOWN: The ‘Jumeirah Jane’ favourite has recently added an extensive blow-dry bar to the salon where you can now opt for a custom treatment catering to sensitive, stressed or damaged strands.

THE RESULT: I opted for the VIP Blow with the healing Kerastase Elixir Ultime treatment and left sporting healthy looking locks with a rich shine. Although a tad pricier than your standard blowout, the nourishing Kerastase made it worth every dirham.

THE DETAILS: VIP Blow-Dry, Dhs240

TEL: (04) 3883534

WHAT: Sleek and Straight Strands 

WHERE: Blo Out Beauty Bar, Tecom

TESTER: Angela, Contributor

THE RUNDOWN: This salon specialises in providing sophisticated styling for the woman who always has perfectly groomed hair. The friendly, low-key setting is perfect for indulging in a little pampering after stressful day at the office.

THE RESULT: After a gentle wash and rough-dry my hair was styled into sleek and shiny submission in less than 20 minutes.

THE DETAILS: Classic Blow-Dry, Dhs100

TEL: (04) 3629936

 

WHAT: Big and Bouncy Curls 

WHERE: Ricci Capricci, The Conrad Hotel

TESTER: Carmel, Fashion & Beauty Assistant

THE RUNDOWN: Located in the lobby of The Conrad Hotel, this salon has a chilled atmosphere with a sleek purple décor.

THE RESULT: If big is what you are after then                                                                    this salon is going to be your new hair haven. With more volume than bounce, these masters of the backcomb will ensure your locks stay up and in       place all night long.

THE DETAILS: Blow-Dry, Dhs150

TEL: (04) 3521333

Home Improvements

Update your beauty stash with equipment straight from the salon…

aa.EW-product

1. Hair Straightener Dhs449 Panasonic 2.Iontec Hairbrush Dhs196 Braun at tejuri.com 3. Hairspray Dhs72 Label.M 4. Hair Dryer Dhs497 Eideal at eidealonline.com

Main image: Salvatore Ferragamo S/S14 campaign