Elie Saab announces new Artistic & Design Director of Handbags

World-renowned fashion house Elie Saab introduces fashion and accessories designer Marina Raphael to lead the handbag division.

The Greek-Austrian designer has gained global recognition for her eponymous luxury handbag brand through its iconic silhouettes and crystalized statement pieces. Championed by notable names, celebrities and royalty, she has established a formidable presence in the fashion industry.

Her background

As a sixth-generation member of the Swarovski family, her artistic DNA is rich in creativity, craftsmanship, and brilliance. In this creative partnership, Marina is set to breathe a fresh life into the category, incorporating a contemporary approach driven by her design expertise and direction with an emphasis on timeless designs and exceptional craftsmanship.

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Elie Saab Jr, CEO of Elie Saab Group, shares his pride and excitement with this announcement, “We are excited to pursue the handbag category with Marina, whose impressive track record and proven ability to translate the brand’s vision will enhance our potential for success. Her past achievements and dedication to excellence assure us that she is the perfect partner for this endeavor. Marina has consistently demonstrated her capability to innovate and drive results, aligning seamlessly with our brand’s goals and values.”

The Role

Marina will design and present four ready-to-wear collections and two haute couture collections annually. Looking ahead, the first collection will debut at the Haute Couture Show in Paris, scheduled for January 2025. Additionally, she also remains as the Creative Director of her eponymous label.

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“I am deeply honored to join the Elie Saab brand as the Artistic & Design Director of Handbags,” Raphael shares in press release.

Working with Mr. Elie Saab, who has played an integral part of cultivating my passion for exceptional quality and craftsmanship, is a truly humbling experience. He has been a revolutionary in the world of couture and fashion, and his unparalleled creativity and attention to detail have always left me in awe.

Overall, the opportunity to contribute to this dynamic and enduring brand, under the creative direction of Mr. Elie Saab and the leadership of CEO Elie Saab Jr., represents a significant milestone in my career,” Marina says.