As this luxe Italian house embraces a newfound era of romanticism, Pierpaolo Piccioli has added yet another iconic star, to become Valentino’s latest ambassador.
While embodying the contemporary concept of the fashion house’s brand values, Zendaya looks stunning in Valentino’s new Roman stud nappa chain bag and a chic breezy dress, representing the essential element of Piccioli’s creative process.
“The reason why we chose Zendaya as the new face for Valentino is because she perfectly embodies and represents what Valentino is and stands for, today,” Piccoli said. “She is a powerful and fierce young woman that uses her talent and her work to express herself, her values and her generation as well.”
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The 24-year old star also uses her voice to spark change while also making history as the youngest person to win outstanding lead actress in the drama series – Euphoria.
The duo Piccioli and Zendaya share the same values of progressive thinking, which will be emulated through the brand.
“I am honoured to have been chosen as the face of Valentino,” Zendaya said. “I’m so excited to begin this amazing collaboration with Pierpaolo and the entire Valentino family.”
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