Huge congratulations are in order for some of our favourite beauty brands, who are celebrating major milestone birthdays this year.

The duration of these brands and their iconic products prove their enduring appeal to beauty enthusiasts. From perfumes to moisturisers, these companies have consistently delivered incredible products to people who love them.

Estée Lauder

 

 

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Celebrating 75 years of manufacturing, world-renowned Estée Lauder is set to release a number of exciting initiatives throughout the entirety of 2021, all celebrating the theme, “A Bold Legacy, Inspiring Our Future.”

When reflecting on the 75-year anniversary, Fabrizio Freda, President and CEO of Estée Lauder said, “Over the last 75 years, the success of our company has been deeply rooted not only in our business strategy, but in the execution of our core values.”

Freda continued, “As we look toward the next 75 years and beyond, our responsibility is clear: to act on these values with even more intensity and intention, and to double down on protecting the health and wellness of our employees, our consumers and the communities in which we operate.”

Chanel No. 5

Chanel no 5

Perhaps one of the most iconic perfumes in the world, Chanel No. 5 is celebrating its centurion anniversary this year. Much more than just a scent, the fragrance was developed in 1921 by Gabrielle “Coco” Chanel and famous French perfumer Ernest Beaux. Making its way across the globe, Chanel No. 5 is the scent of many, from Hollywood to art museums the scent is never far away.

To celebrate 100 years of the Fragrance, the French fashion house is releasing a new episode of Inside Chanel, where viewers will be able to watch the story of the fragrance’s inception, the inspiration behind the bottle, understand the significance of the number five, Chanel No. 5’s role during World War II, and how the perfume is still a major part of society and modern perfumery today.

Diptyque

Diptyque Fragrance

Celebrating its 60th anniversary in 2021, Diptyque is dedicating the year to youthful creativity, focusing on graphic design, encounters, nature, travel and curiosity to produce collections and events throughout the year.

Chapter 1: A Singular Heritage can be viewed online at Diptyque where readers can immerse themselves in the beginning of Diptyque, where three young friends opened an unusual boutique with a daring plan.

Kevyn Aucoin

Launched in 2001, only a year before his death, the Kevyn Aucoin brand is celebrating 20 years of real-life and red carpet beauty. Widely considered as the first celebrity make-up artist, Aucoin rose to fame in the 1980s as makeup artist to it-girl supermodels.

In 2001, The Sensual Skin Enhancer was released and became one of the brand’s best sellers due to its incredible pigmentation, perfect for a full coverage make-up look. Coming in 16 shades, this product is the bridge between foundation and concealer, non-cakey, hydrating and smoothing.

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Images: Supplied, Feature Image: Glow Repose on Unsplash