Find fashion inspiration in the frozen food aisle this season, with designer tastebuds being tickled by the wit and whimsy of supermarket chic. Karl Lagerfeld saw the trend writ large, with a fully-stocked Chanel supermarché for the models to traverse.
Elsewhere, Jeremy Scott at Moschino paid homage to the hallowed golden arches of McDonald’s, and Anya Hindmarch gave a whole new meaning to the words ‘shopping bags’ with her washing powder and cereal box clutches. Grab your trolley and your sense of humour – we’ll see you at the checkout.
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Images: Moschino, Chanel and Getty