According to loyalty management company Aimia, who recently analysed customer spending habits in the region, e-commerce sales are set to soar as consumers switch on to online deals. The report found that the Middle Eastern shoppers are the most tech-savvy in the world with the majority of people using both a laptop or a smartphone, and almost half (46 per cent) owning a tablet.
This digital switch has already been recognised by many of the malls in the region, who now offer free Wi-Fi, and the research showed that savvy shoppers are increasingly turning to their smartphone to research product reviews and gauge price comparisons. It is predicted that this dependency on technology will result in a boom in internet shopping sales with the market set to grow by US$2.2billion over the next two years – double what is spent online today. If you’re a seasoned online shopper or a relative newbie to the perks of a web spending spree, here some of our favourite online hubs, along with our picks of the best buys this week.
USP: ASOS’s initial USP was purse-friendly copies of celebrity looks, but with growth, the site now stocks everything from designer diffusion lines to designer looks on the high street.
This week’s pick:
The classic black Chelsea boot is enjoying a revival this A/W13.
USP: The buyers at this designer haven seem to have a sixth sense when it comes to the season’s key pieces from top designers.
This week’s pick:
This Victoria Beckham two-tone leather clutch is a party season essential.
USP: Home of the designer discount, you can find up to 70 per cent off on your favourite labels.
This week’s pick:
Vanessa Bruno metallic chunky knit is a glam take on the funky christmas sweater.
USP: Cutting-edge luxury fashion from over 350 designer brands including Alexander McQueen, Isabel Marant and Balenciaga.
This week’s pick:
This wear-with-everything Isabel Marant leather skirt
USP: A local hub of designer jewellery and accessories. From one-of pieces to vintages finds you won’t fail to be impressed.
This week’s pick:
Make a style statement with this Shourouk Pamela Jumble Necklace.
USP: The Middle East’s ultimate luxury fashion retailer selling everything from fashion to homewares by international and local designers.
This week’s pick:
Paul & Joe metallic sparkle high-neck blouse looks fab teamed with this season’s tailoring.
