And it’s all to do with her younger sister.
She’s a proud half-Palestinian who has spoken out about her roots time and time again.
And Gigi Hadid certainly drew on her Middle Eastern heritage when it came to her latest endeavour.
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The 22-year-old model has collaborated with makeup giant Maybelline on her debut beauty line, and gave one particular product a rather meaningful name.
Hadid, whose Jetsetter Palette was released at Ulta stores in the US last month, has named her signature red lip colour Khair.
The moniker, which translates to benevolent in English, is actually the middle name of the star’s younger sister, fellow catwalk star Bella.
“Honestly, I wear red lipstick more than Bella does,” Hadid told Vogue US this week of the creamy matte product.
“I named it after her because her favourite colour is red. It’s a great basic cherry that looks great on everyone.”
The palette was the first item released as part of the limited-edition Gigi Hadid x Maybelline collection, a line that also includes eyeshadow quads, lipsticks, eyeliners, a mascara and more.
The all-in-one item, which retails for US$30 (Dhs110), contains an impressive seven products, including concealer, blusher, bronzer, highlighter and lip balm.
There’s also a travel-size mascara housed inside, along with several eyeshadow shades and two brushes.
So many fans were keen to copy Hadid’s beauty look that the Jetsetter Palette sold out in a mere 90 minutes when it was released at Boots stores in the UK.
The product is based on items in the Tommy Hilfiger model’s own makeup bag, she revealed last month.
“I always wanted a palette that I could throw right in my purse or travel bag and know I have everything to do a light-everyday look, quickly and easily,” Hadid wrote on Instagram.
“I didn’t want to have to open my makeup bag in the car or on a plane and take all the products out and worry about dropping anything or having somewhere to set it while I held my mirror.”
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Will Hadid’s collection be coming to the Middle East? We’ve contacted our sources, so will keep you posted (meanwhile, Maybelline says keep an eye on its social media pages for launch dates around the world).
Now all we’re waiting for is a Gigi-approved hair care line, because we’ve been trying to copy those waves for years…
Image: Gigi Hadid/Instagram
