This British Hijabi Line Is Finally Coming To The Middle East

This British Hijabi Line Is Finally Coming To The Middle East

Debenhams has partnered with Aab, one of the world’s leading modest-wear brands.

In some exciting news for Muslim fashionistas, Islamic fashion brand Aab is finally coming to the Middle East.

It’s also great news for anyone who cares about tolerance and diversity. The collection will be stocked at Debenhams, which will become the first major UK department store to sell Islamic clothing.

The full collection will be rolled out across 14 stores in the Middle East and Asia Pacific regions in May, including the UAE, Kuwait, Saudi Arabia, Bahrain, Iran, Indonesia and Malaysia.

The brand will then be introduced to select UK stores, including Debenhams Oxford Street in London.

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According to Arab News, shoppers in the Middle East can find the range at Debenhams stores in Red Sea Mall in Jeddah, the Mall of Emirates in Dubai, Avenues Mall in Kuwait, and Yas Mall in Abu Dhabi.

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The brand is expected to stock wardrobe staples for Muslim women, including abayas and hijabs.

Aab was launched in 2007 by London native Nazmin Alim. She was having trouble finding abayas for work that were stylish yet practical, so decided to make her own and sell them online.

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   February 13, 2017