Following it’s successful debut on our style calendar’s last year, Arab Fashion Week is back.
The region’s second edition of Arab Fashion Week will run from March 16 to 19, 2016, showcasing fall/winter 2016 Ready Couture collections. The fashion week is to follow on from the international fashion weeks which end in Paris on March 9.
Not familiar with the term Ready Couture? It is a phrase coined by Arab Fashion Week to describe high-quality fashion that is sold through shops rather than made-to-order for an individual customer.
H.E Cavaliere Mario Boselli, the Honorary President of both Arab Fashion Council and the National Chamber of Italian Fashion (Camera Nazionale Della Moda Italiana) said: “We are proud to announce the second edition of Arab Fashion Week. We were overwhelmed by the love and response we received for the first edition last year and we are working towards making this season superior in all aspects.”
As before, the four-day fashion extravaganza will once again represent international and regional Arab designers. Names of designer showcasing at the event are yet to be revealed however if you are a designer who has a collection to unveil you can apply now for a chance to take part in the event, which is tipped to be attended by a host of international and regional celebrities, VIP guests and media.
Last year’s designers included Tiya by Alanoud, Sylvio Kovacic, Giada Curti (main image) and Tony Ward.
“The Arab Fashion Council continuously strives to deliver the finest international standards to The MENA region. Through Arab Fashion Week,” said Jacob Abrian, Chief Executive Officer, Arab Fashion Council. “We built a platform to be the first who defined the term ‘Ready Couture’, which means high-end exclusive ready to wear collections, which is La Crème de la Crème of fashion. We are happy to announce the next season of Arab Fashion Week, in partnership with key local and multinational companies, and we hope to keep entertaining the region with our continuous endeavor.”